BEAUTY & WELLNESS

The beauty and wellness market has been growing at a rapid pace in India. The market in India was valued at INR 901.07 billion in 2018 and is forecasted to reach INR 2,463.49 billion by the year 2024.

What is notable is that the beauty and wellness market today straddles the affluent as well as the middle class, the female as well as the male sexes, the synthetic brands as well as the organic brands. The sheer number of new entrants, especially in the ‘natural’, ‘vegan’ ‘safe’ and ‘sustainable’ categories is testimony to the exponential growth of the industry.

To help your brand to stand out in a highly crowded market, we will:

  • Develop and implement robust search strategies to drive your primary target audience to your brand store and marketplaces. Our digital marketing for beauty products focuses on optimizing search visibility and attracting potential customers interested in wellness products.

  • Create a robust performance-based e-commerce model with a monthly/quarterly goal of improving and sustaining your revenues. Through our online marketing service for beauty product brands, we ensure your brand achieves steady growth and increased online sales for wellness products.

  • Create a robust e-commerce channel that will not only improve revenues on your e-store and marketplaces but also drive customers to your offline stores. With our social media marketing for beauty brands, we engage your audience across platforms, driving traffic to both your online and offline stores, maximizing your brand's reach and impact.

Here’s how we helped beauty and wellness brands secure a winning edge

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